Attention Management
How to Create Success and Gain Productivity–Every Day
- It’s hard to offer your unique gifts when you are overworked, overtired, and overwhelmed
- Attention is now the most valuable commodity
- With it, you can do more of the things that matter most to you
- This book provides the tools and strategies to regain control of your life and work
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I Am on a Quest to Solve the Symptoms of Distraction
This book provides busy, driven people with tools and strategies to regain control of their lives and work so that they can live lives of choice, rather than lives full of distraction and reaction. You can do more of the things that matter most to you, and offer your unique gifts to the world every day. You can feel inspired and energized by your active life, instead of stressed and overwhelmed.
I’ve been sharing this message through my training and speaking services, and this book is my latest effort in support of that purpose.
- You don’t have to feel overworked
- You don’t have to feel overtired
- You don’t have to feel overstressed
- And you don’t have to feel overstimulated
I want to thank you for your brilliant work with attention management. I’ve been a productivity-style seeker for years, and nothing has really stuck with me like the three books in your Empowered Productivity series. I’m still working on your suggestions but finding many of them easy and impactful. Thank you for your brilliant insights. Switching my brain from time management to attention management has really helped me.
– Eric Machan Howd
Director, Extended Studies, Ithaca College
You Have Unique Gifts
I know that smart, driven people like you have unique gifts to bring to the world, but it’s hard to offer those gifts when you are overworked, overtired, and overwhelmed. And my pursuit of productivity has led me to the discovery that time is not our problem, as we all have the same 24 hours in a day, and we can’t control time.
Our problem now is one of distraction…
Our problem now is one of distraction—from our ever-present technology and its ability to deliver communication and information to us in unlimited ways, all the time. This, in turn, has created expectations of immediate and constant availability, further fueling our need to stay connected, and therefore, our constant distraction. And since distraction is our problem, “time management” is not the solution. The antidote to distraction is attention. Our ability to manage our attention is our most important defense against a world that is constantly conspiring to steal it.
The competition for your attention has never been more heated. Our daily lives are full of “free” services that aren’t really free, but whose cost is actually your attention: the ability to serve you advertising (think Facebook and Google).
The Value of Your Attention
All of this means that attention is now the most valuable commodity. This is important to know if you are in business. However, as an individual, it’s critical to recognize that your only defense against this assault on your attention, is your ability to control it. THIS is what I call “Attention Management™,” and why it’s the most important skill for you to master. It’s important now, and will only become more important in the future.
Join me on the journey to control your attention to control your life!

“I love your work. I use what I learned from your book…and I find my productivity has skyrocketed. Thank you!”
– Christine Marsh
Rochester, NY
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Maura Nevel Thomas is an award-winning international speaker and trainer on individual and corporate productivity and work-life balance, and the most widely-cited authority on attention management.
Her proprietary Empowered Productivity™ System has been embraced by the likes of NASA, L’Oreal, and Dell. She is a TEDx Speaker, founder of Regain Your Time, author of six books, and was named a Top Leadership Speaker in Inc. Magazine.
Maura is frequently featured in major business outlets including Business Insider, Fast Company, and Washington Post, and she’s also a regular contributor to both Forbes and the Harvard Business Review, with articles there viewed over a million times.









